Clean clothes delivered to your door — no trips, no waiting, no stress.
FreshFleet connects Cebu City residents with trusted local laundromats. Book a pickup, track your laundry in real time, and get it delivered back clean — transparent pricing from verified shops, cashless payment, and riders you can trust.
First 200 customers get 1 free order — no credit card needed.
How FreshFleet Works.
From your door to clean clothes — you don't move an inch.
Book in 60 Seconds
Open freshfleet.ph or our app. Choose your partner laundromat, select your service, pick a pickup window, and pay via GCash, Maya, or card. Pricing is set by each partner shop — shown upfront before you confirm.
Rider Picks Up — You Do Nothing
A verified FreshFleet rider arrives at your door within your chosen window. They weigh your laundry and confirm the final price in the app before anything is processed. You approve it. Then they go.
Washed by a Trusted Local Shop
Your laundry goes to one of our vetted partner shops. Washed, dried, and folded to FreshFleet quality standard. Your bag is tagged individually — never mixed with another customer's order.
Delivered Fresh to Your Door
Your rider returns your clean, folded laundry. Ring. Drop. Done. Rate your experience in the app. Standard turnaround is within 24 hours. During high-volume periods, delivery may take up to 48 hours — you'll be notified either way.
Simple, Transparent Pricing.
Pricing is set by each partner laundromat and confirmed before we start washing. No surprises, ever.
Your rider weighs your laundry at pickup and confirms the final price in the app. You approve before washing begins. Delivery fee is calculated based on your distance from your chosen partner shop and shown at checkout.
Estimate Your Order
Get a quick price range before you book. Final price is confirmed at pickup.
Most common service
Estimates only. Partner shops set their own rates within typical Cebu City ranges. Express orders subject to shop availability.
Are We in Your Barangay?
Check if FreshFleet picks up and delivers in your area. We're launching in Cebu City first, then expanding.
Current Coverage Map
Don't see your area? Join the waitlist — we expand based on demand.
Built for Everyone in the Laundry Chain.
Reclaim your weekends.
- Book from your phone in 60 seconds
- Transparent pricing confirmed before washing begins
- GCash, Maya, Visa, Mastercard accepted
- Real-time tracking at every step
- First 200 customers get 1 free order
Double your order volume.
- Reach customers beyond your walk-in radius
- Digital dashboard to manage all orders
- No delivery cost — riders are on us
- Get paid via GCash or bank transfer
- Join Cebu's fastest-growing laundry network
Earn on your schedule.
- Earn per pickup and per delivery — every order
- Flexible hours, daily payout
- Free FreshFleet starter kit: vest, helmet sticker, laundry bag
- OTP-verified, professional, background-checked
- Guaranteed ₱500/day minimum for your first 30 days
"We're building the logistics infrastructure that powers clean laundry for every Filipino household — starting in Cebu."
James Rosal, Founder & CEO, FreshFleet Technologies.
Vision
To become the Philippines' dominant on-demand laundry platform — the infrastructure every laundry shop runs on and every Filipino household relies on, from Cebu to Manila and beyond.
Mission
To make clean laundry accessible, affordable, and effortless for every urban Filipino — while giving laundromats the digital tools to grow beyond their physical walls.
Goals
10 active partner laundromats in Cebu City within 6 months · 500 monthly active customers by Month 3 · 200 daily orders by Month 9 · Expand to Mandaue and Lapu-Lapu by Month 6 · Series A positioning by Month 19
The Opportunity.
The Problem
Urban Filipino workers — especially the 68% in dual-income households — have no time or infrastructure for laundry. Laundromats operate entirely on walk-in cash, have no digital presence, and can't grow beyond their physical walls. No funded competitor has solved this in Cebu.
The Gap
Grab does not offer laundry as a dedicated vertical. Rinse and Laundryheap have never entered Southeast Asia. FreshFleet is first — asset-light, purpose-built for the Philippine informal economy, and GCash-native from day one.
Phase 1 (Months 1–3) — Cebu City Pilot
5 partner shops, 10 riders, 200 waitlist customers. Target: 50 orders/day.
Phase 2 (Months 4–9) — Cebu Scale
20 partner shops, 50 riders, expand to Mandaue + Lapu-Lapu. Target: 200 orders/day, ₱300K/month GMV.
Phase 3 (Months 10–18) — Visayas Expansion
Iloilo, Bacolod, Davao. FreshFleet Pro B2B for hotels, dorms, co-living. Target: ₱2M/month GMV.
Phase 4 (Month 19+) — National Platform
Metro Manila, franchise model, subscription tiers. Target: 1,000+ daily orders, Series A.
We're raising ₱5–₱15M to fund the Cebu City pilot.
FreshFleet is pre-revenue, post-product. The platform exists. Unit economics are validated. We need capital to deploy riders, onboard partner shops, and reach 200 orders/day within 9 months. Equity offered at 10% via SAFE or convertible note.
Product & Tech
30%App polish, rider tracking, partner dashboard, QA
Operations & Rider Kits
25%Branded bags, vests, helmets, first 15 rider onboarding float
Marketing & Acquisition
25%Digital ads, influencer seeding, waitlist growth to 500
Working Capital & Legal
20%Order float, partner payment buffer, DTI registration, contracts, insurance
James Rosal · Founder & CEO · contact@freshfleet.ph · freshfleet.ph · Cebu City, Philippines · May 2026 — Strictly Confidential
Reserve Your Spot Before We Launch.
Join now — early members get priority access and founding member rates.
47% of customer spots filled — launching soon
Launch target met — onboarding now
93% of founding rider spots filled
Our Quality Promise.
Verified Partner Shops
Every shop passes a FreshFleet quality check before going live. Equipment inspection, folding test, and turnaround review — every time.
Real-Time Tracking
Know exactly where your laundry is from pickup to delivery. No more "is it ready?" calls.
Separate Washing Guaranteed
Your laundry is never mixed with another customer's order. Every bag is tagged individually and tracked through the entire process.
2-Hour Support Response
Lost item? Damaged clothing? Our support team responds within 2 hours — replacement or refund, no argument.
Frequently Asked Questions.
Currently launching in Cebu City (all major barangays), Mandaue City, and Lapu-Lapu City. Enter your address to check coverage. Every waitlist signup helps us prioritize your barangay — the more signups from your area, the faster we launch there.
Each FreshFleet partner laundromat sets its own per-kg rate — typically between ₱45 and ₱80 per kg for standard wash & fold. When you book, you'll see your chosen shop's rate upfront. Your rider weighs your laundry at pickup and confirms the final price in the app before washing begins. Delivery is charged separately based on your distance from the shop. You approve the total before we proceed — no hidden charges, ever.
FreshFleet's standard turnaround is within 24 hours from the time your rider picks up your laundry. Most morning orders are washed, folded, and ready for return delivery by evening. During high-volume periods or for larger loads, turnaround may extend to 24–48 hours. Your app notifies you at every stage — pickup confirmed, washing in progress, out for delivery — so you always know where your laundry is.
Yes. Every rider is OTP-verified and background-checked. Every partner shop is FreshFleet-vetted before going live. Your laundry is tagged individually and never mixed with another customer's order. Every pickup and delivery is photo-logged.
GCash, Maya, Visa, and Mastercard — all processed securely through PayMongo. Cash-on-delivery is also available for your first two orders.
Fill out the Rider application in the Join Us section. We'll contact you with orientation details and your free starter kit: branded green vest, helmet sticker, and FreshFleet laundry bag. Founding riders are guaranteed ₱500/day minimum for their first 30 days.
Submit the Laundromat Partner form. We'll schedule an onboarding call within 48 hours, inspect your shop, and set you up on the FreshFleet dashboard. Riders and delivery logistics are on us — you focus on washing.
We are targeting launch in Q3 2026 for Cebu City. Waitlist members get priority access, founding member pricing, and early perks. Sign up now to lock in your spot.
Still have questions? We're one message away.